Dietary Oasis

ProNourish

TV, Online Video,, and Webiste

 

In the Fall of 2016, Nestlé Health Science launched ProNourish, a new nutritional drink to support digestive health. The campaign creates a dietary oasis free from the digestive discomforts many foods can cause. The project includes a MOA video, that makes light of embarrassing symptoms with a friendly bendy straw character.